CASE STUDY - BRITANNIA PARKING

ZatPark Case Study - Britannia Parking

With over 25 years experience establishing and managing car parks Britannia Parking has earned the reputation for being one of the most respected operators in the UK. Britannia Parking are proud to have a key client base to include Waitrose, The John Lewis Partnership, Liverpool Victoria and Greene King along with many leading funds.

Firmly established as one of the leading car park management companies in the UK, Britannia Parking provides bespoke car park management solutions to organisations in the private and public sector using both traditional and innovative parking industry technologies.

In August 2015 Britannia Parking introduced the ZatPark Parking Management System. ZatPark is a best in class IT System delivering a high quality enforcement and services solution into Parking organisations. Since its introduction the system has issued over 112,000 Parking Charge Notices (PCNs) in over 450 active sites

50,000 of the PCNs were issued by 300 Parking Attendants (PAs) with more than 50% of PAs being equipped with active mobile devices such as smart phones and printers to print and serve the PCN on site. The Mobile App delivers comprehensive real-time functionality with up to date White-Lists covering valid permit holders and cashless parking customers being accessible on the device. Immediately following the issue of a PCN the data and full photographic evidence is uploaded to the back office server.

The remaining 62,000 PCNs were issued by post after the offence was captured on CCTV with the aid of Automatic Number Plate Recognition (ANPR). ZatPark is fully integrated with a third party CCTV/ANPR vendor. Data and video files are imported into ZatPark, once imported the video files can be rendered into smaller manageable clips and image snapshots can also be made. The operator will complete the ticket data by adding in the contravention date, time and offence and entering the vehicles details (vehicles make, model and colour) details, which are then automatically. The ticket can then be issued as a PCN. Once the PCN is active, all relevant clips and snapshots are viewable by appropriately levelled, staff members within the ZatPark back office management system and also available, on request, for appellants to view as evidence of a offence, via the online appeals portal.

Brian Parker CEO of Britannia Parking says "we chose ZatPark as it was a modern and resilient IT system. Hosted on a secure delivery platform with strong business continuity options in the event of disasters. This was a key consideration for the company".

ZatPark provides world leading management of parking charge data from on-street issue to debt recovery and every step in-between. The system has been developed in close consultation with customers to ensure solutions are delivered effectively.

The system provides automatic progression of cases that have not been paid or cancelled. Automation can include integration with third party bodies such as DVLA (for registered keeper details), POPLA (for independent appeals) and debt collection agencies at the back end of the process.

The system has been designed to deal with both outgoing and incoming correspondence. Outgoing correspondence may take the form of Postal PCNs, Notice to Keepers and/or Reminder letter and Appeals Decision letters. These are bespoke letters that can include photographic evidence.

All incoming correspondence can be scanned onto the system helping to remove paper from the workplace. Workflow items can be created through the scanning process and are presented on a Dash Board. Parking operations can work smarter with our solution in which tasks can be assigned to staff with the correct skills. The system provides improved visibility of performance, problems or bottlenecks.

Since its introduction the ZatPark system has increased automation through integration with a wide range of third party applications in addition to those outlined earlier are: Just Park (Permits), PayByPhone (Cashless Parking), Metric Parking (Pay and Display). Brian commented that "increased integration was a key objective in introducing ZatPark and the objective has been met".

Another key objective was the system must deliver a comprehensive self service portal that enable the motorist to view offences (including photographs and/or video clips), make payments or appeal against the issue of the notice. Driving business processes through the portal, will provide improved customer service along with reducing operating costs.

Brian concludes "I believe the close working relationship between Britannia Parking and ZatPark has resulted in increased integration, real time data communications and a comprehensive self service portal. I remain confident that the relationship will continue to develop and bring forward new innovative parking industry technologies for the benefit of current and future clients".

Dave Herbert CEO of ZatPark added "Britannia had a requirement to have ZatPark installed very quickly due to a pressing business need. Our team worked very closely with their management and notice processing department to make the implementation as seamless as possible, ensuring the fastest possible go live date. It’s fantastic to have forged such a close working relationship through this process and to be providing the cutting edge services Britannia required. We’re confident that this partnership will continue to flourish".